List of Topics Handled by our Experts
Mr.N.Viswanathan
Topic: Entrepreneur & Entrepreneurship
Topic: Entrepreneur & Entrepreneurship
Definition of an Entrepreneur
Why entrepreneurship
Advantages of entrepreneurship
Disadvantages of entrepreneurship
Types of entrepreneurs
Characteristics of entrepreneur
Ways to become a successful Entrepreneur
Mantras of becoming a successful entrepreneur
Assignment: Questionnaire for an entrepreneur
Steps to start a small scale industry
Product identification
Form of ownership
Location of unit
Approvals from government
Clearances
Fixed capital
Working capital
Starting production
Marketing the product
Assignment: Case study of
some companies
Mr.M.Krishnakumar
Topic: Market Survey
Topic: Market Survey
Introduction to
Marketing research & Market survey.
Type of data
(information needed)
Objectives of
marketing research & survey.
Areas of
marketing survey.
Procedure of
market survey.
Data collection
methods.
Market survey
methods.
How to frame a
questionnaire
Identification of factors / attributes / variables for survey
Framing
questions using the factors / attribute / variables.
Case – study –
Mobile phone usage / purchase survey.
Factors to be
considered while framing a questionnaire.
Assignment: Students were
asked to prepare a survey questionnaire on their corresponding projects.
Ms.G.Suganya
Topic : Marketing Management –
Overview
Identify and
profile distinct groups of buyers who differ in their needs and preferences
(Market Segmentation)
Establish and
communicate the distinctive benefits of the company’s market offerings for each
target segment.
Assignment: Select one or more market segments to enter (market
targeting)
Mrs. M.Jothimani
Topic: Self Analysis with
SWOT
4P’s of Marketing
Self Analysis with SWOT:
Personality Development
SWOT Analysis
4P’s of Marketing:
Market - Explanation
Marketing - Explanation
Marketing Concept
Assignment: Questionnaire
Mr.M.R.Gopalakrishnan
1. Book Keeping
2. Accounting
3. Difference between book-keeping and Accounting
4. Types of accounts and Rules for Journalizing.
5. Journal
6. Ledger
7. Cash Book
8. Various subsidiary books like,
Purchase day book
Sales day book
Purchase return book
Sales return book
Bills receivable book
Bills payable book
Balancing of Ledger
Extraction of balances
9. Balancing of Ledger
10. Extraction of balances
Assignment: A book-keeper submitted to you the following Trial Balance, which he has not been able to agree. Rewrite the Trial Balance, correcting the mistake committed by him.
Mr.K.Karuppusamy
Business Law - Taxation guidance
for MSME - Statutory and Mandatory requirements
Business Law:
The Micro, Small and medium industries policy (2008)
The surfaces Act
Taxation guidance for MSME :
Service Tax an overview
Value added Tax
(Registration & Procedure):
Statutory and Mandatory requirements
Employees state Insurance
Corporation
Pollution control norms
and Rules.
Inspector of factories
rules and compliance.
Legal requirements /
statutory clearance
Assignment: Industrial policy 2008 applied by the MSME in your area.
Dr.M.Mangala Gowri
Topic: Demand estimation and
Forecasting
Predict the furtune demand and planning for future production.
Forecasting the Demand explain the various methods of demand
forecasting both.
Short term and long term and importance of demand forecasting.
Assignment:
Make a list
of variables which determined the demand for the product chosen by the participants.
Conduct a survey to know the
expectation / needs of the buyer for your product / service.
Mr.K.Somasundaram
Business Organization Structure
and Registration Process.
Meaning of Business – Requirements to start a business
enterprise Nature of enterprise - Proprietorship, Partnership firms, Hindu
Undivided Family business, Co-op societies, Joint Stock Companies (Private
Limited& Public Limited Companies) and
their characteristics.
Merits and Demerits between proprietorship & partnership firm, Firm
and Co-operative societies and between private and public limited companies.
Registration of enterprises: Procedures and document requirements in
respect of registration of business enterprise.
Mr.B.Varadarajan
The basic qualities required in entrepreneurs.
About Market, Domestic Market and Export Market.
Ways to start an Export Business.
Marketing strategy
Market Segmentation
Selling and Sales Promotion
Pricing and Pricing Policy.
Mr.V.Rajendran
Break – Even Analysis
Break – Even Point
Break – Even Production
Break – Even Pricing
Mr.N.Ramaswamy
ETIQUETTE for the professional Interpersonal Skills SWOT Analysis Framework
Environmental Scan
Classes Handled by Consultancy persons
1. Innotech Consultancy - Mr. R. Manavalan
2. Wise Management Systems - Mr. S. Subramanian
3. Upadesak Training & Staffing Propositions - Mr. Lalithkumar
Classes Handled by Govt. organization Persons
1. KVIC - Mr. M. Selvaraju
2. Animal Husbandry - Mr. R. Kamalanathan
3. TAHDCO - Mr. Hari Narayanan
